Six Years Running: Ardexus Honored With ISM's Top 15 CRM Award

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ISM Top 15 CRM Award 2007 - Ardexus

BETHESDA, MD, March 26, 2007 - Ardexus Inc announced today that Ardexus Mode was selected by ISM Inc., Customer Relationship Management (CRM) and eCustomer strategic advisors, as a Top 15 CRM Small & Medium Business Software Award for 2007. This is the sixth consecutive time that ISM has selected Ardexus Mode to its Top 15 Award list. The Top 15 are divided into two categories—1) Enterprise, and 2) Small & Medium Business (SMB)—to reflect the changes and growth of the CRM marketplace.

The Top 15 CRM Awards, which serve as the standard for comprehensive CRM software, have evolved since 1990—when ISM began the Awards—to be the industry benchmark,” said Barton Goldenberg, founder and president of ISM. “The Top 15 winners represent the best and most comprehensive CRM software serving internal and external customers with features ranging from predictive modeling to Web 2.0 to access to handheld/wireless devices.


Ardexus Mode was chosen after intensive testing by the ISM Software Lab at its Bethesda, Md.-based headquarters. Each package was rated according to 217 selection criteria, including 103 business functions, 52 technical features, 36 implementation capabilities, 9 real time criteria and 17 user-support features.


Ardexus is to be praised for obtaining the Top 15 honor as ISM’s software selection process is strenuous and comprehensive,” said Goldenberg. “Ardexus is among the leaders of the CRM industry.
We are honored to win this exceptional award for the 6th consecutive time running.” said Glenn Carnegie, CEO, Ardexus Inc., “This award is a testament to our innovative development expertise and the growing support and acceptance internationally by our valued clients,partners and the consulting community alike for our Lotus Notes based CRM solution.

The Top 15 selections are featured in ISM’s 15th edition of The Guide to CRM Automation and in a Top 15 CD available at (

About ISM

Founded in 1985, ISM Inc. offers strategic advisor services to organizations planning and implementing Customer Relationship Management and eCustomer initiatives. ISM publishes the annual The Guide to CRM Automation and Top 15 CRM software reviews. Barton Goldenberg, founder and president of ISM, authored CRM Automation published by Prentice Hall and is a columnist for a number of publications, including CRM Magazine and Sales & Marketing Management Magazine. ISM private sector clients include AAA Mid-Atlantic, ExxonMobil, IBM, McGraw-Hill, Nike and United Way of America and United Way of Toronto; ISM’s government clients include the Department of Defense and the US Postal Service.

Media Contact

Dan Wood
Ardexus Inc.
P: 416-479-3583
F: 416-479-3587
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