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Press Release


Advanced Servo Technologies Now Running Ardexus MODE


Mississauga, ON, September 05, 2001 - Ardexus, premier providers of Customer Relationship Management (CRM) solutions, today announced that Advanced Servo Technologies Inc. (AST) has adopted Ardexus MODE as their CRM platform.

AST made the decision after recognizing that the service and sales processes native to MODE would help the full service electro-hydraulic restoration company better utilize employee time, win more contracts, and improve customer service.

Said CEO Josh Hartway: "Getting the most out of our certified technical specialists is paramount for our company. Having configurable customer service processes built into the software makes our technicians more efficient and confident." In addition to service support, MODE's sales and marketing modules ensure that all AST customer interactions contribute to the overall 'information store', and build better business relationships.

To guarantee a smooth MODE rollout, AST will benefit from Ardexus's long-standing policy of up-front consultation, implementation, and training. "We're very keen on walking all new customers through a successful launch," said Chris Fales, Ardexus's Integration and Training Manager. "This process sets the stage for a successful, on-going partnership. We want our customers to know they can rely on us."

MODE was rolled out to AST's marketing, sales, and technical support staff in under 30 days, which is rare in the CRM software industry.

"I was extremely pleased with the superior up-front consultation, which set a productive tone for the installation process," said Mr. Hartway. "The Ardexus integration team was there every step of the way. Not only did they work with us on all technical aspects of the implementation, but they made sure our staff was trained and ready to go from day one."

Ardexus's commitment to process optimization, training, and outstanding service will play a big part in AST's success: "We're a young company that is experiencing tremendous growth," stated AST Sales Manager Vlad Malovic. "We needed a product that would manage this growth while helping us maintain our best-in-class service and customer satisfaction. MODE will aid us in realizing this vision."

About Advanced Servo Technologies
Advanced Servo Technologies specializes in the restoration of electronic and hydraulic components to OEM specifications. Headquartered in Mississauga, Ontario, Canada, and servicing the North American market, the company's commitment to "quality restoration the first time" is made possible by a dedicated team of certified engineers and technicians. The company's services are backed by a unique and comprehensive 1-year standard warranty. To find out more information about Advanced Servo Technologies, please visit their web site at www.advancedservotechnologies.com, or call toll free (877) 255-3385.

About Ardexus
Ardexus provides front office solutions that revolutionize the way small to mid-sized companies do business. Aberdeen, ISM, and The Denali Group all agree - Ardexus is an innovative company with outstanding products. Ardexus offers a full range of sales-centric software, including Ardexus MODE® - a professional suite of marketing, sales, and customer service modules. Ardexus is headquartered in Mississauga, Ontario, Canada. For additional information on Ardexus or their products, visit http://www.ardexus.com or call toll free (888) Ardexus.

Media Contact:
Chris Hamoen
P: 905.673.5668
F: 905.673.7948
E: c_hamoen@ardexus.com

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