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Ardexus Corporation Announces Patent-Pending Intelligent Response Technology for the Palm OS


Mississauga, ON, June 05, 2001 - Today Ardexus Corporation announced the launch of Ardexus Sales Cycle Manager - an impressive new mobile sales assistant specifically designed for Palm devices. The new application is powered by the same patent-pending technology used in Ardexus' award winning TASC sales automation software.

With Ardexus Sales Cycle Manager, busy salespeople can keep track of opportunities and plot future strategy as they visit clients or travel the country. The user-friendly application enables sales professionals to leverage their Palm device to track sales opportunities and leads, assign priorities, develop strategy, calculate sales cycle length and probabilities, create accurate forecasts, and much more.

"We designed this application with the 21st century mobile sales professional in mind," said Keith Thompson, CEO of Ardexus Corporation. "The pace of business today demands the salesperson have dozens of opportunities on the go while at the same time devoting personalized attention and care to each potential customer. The patent-pending Intelligent Response technology used by Sales Cycle Manager helps salespeople rise to this challenge by enabling them to work through a list of priorities, from top to bottom, while providing strategy and selling techniques along the way."

After entering just a minimal amount of information, a sales representative can get feedback and advice from Ardexus Sales Cycle Manager. Once an opportunity is identified, the salesperson inputs their prediction about sales cycle length and the likelihood of winning the sale. Using this information and the salesperson's answers to short prompts about the environment of the sale, Ardexus Sales Cycle Manager gives a probability estimate and pinpoints a priority level for the opportunity. As the salesperson moves through each selling stage, they can check back with Sales Cycle Manager for additional guidance and update their Palm on new developments.

In keeping with their commitment to providing practical solutions for small to medium-sized businesses, Ardexus has designed a product that is both economical and easy to use. The software is affordably priced at $39.99 and can be obtained by visiting www.ardexus.com. Ardexus Sales Cycle Manager is also available for a free 30-day trial. The software, along with a comprehensive sales manual and methodology guide, can be downloaded from the Ardexus web site, as well as a variety of Palm-related sites.

About Ardexus
Ardexus provides front office solutions that revolutionize the way small to mid-sized companies do business. Aberdeen, ISM, and The Denali Group all agree - Ardexus is an innovative company with outstanding products. Ardexus offers a full range of sales-centric software, including Ardexus MODE® - a professional suite of marketing, sales, and customer service modules. Ardexus is headquartered in Mississauga, Ontario, Canada. For additional information on Ardexus or their products, visit http://www.ardexus.com or call toll free (888) Ardexus.

Media Contact:
Chris Hamoen
P: 905.673.5668
F: 905.673.7948
E: c_hamoen@ardexus.com

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